Bill Lee

Bill Lee – Chairman

"We accept and embrace our role in society, in the health and well-being of our Customers and in our responsibility to the planet. In concert with our employees and Associates, we are dedicated to our purpose as well as to business success."

Bill founded both Aloecorp, the world leader in Aloe as a natural raw material, and Unigen Pharmaceuticals, a research and discovery company which focuses upon plant extracts.

He is a member of the World Economic Forum and was selected as a founding member of New Asian Leaders. His membership is tribute to the economic achievements of the ECONET companies, and their commitment to the World Economic Forum goals of social responsibility and global sustainability. He also served as the Chairman of the Board for the IASC (International Aloe Science Council). In recognition of his devotion to the IASC, his name was dedicated to the industry Hall of Fame.

Bill is currently positioning the ECONET companies in the U.S., Canada, Mexico, Korea, China and Russia as a world-class wellness group. His purpose is to devote the rest of his life in this industry, and to fulfill the mission and philosophy he developed of "bringing the best of nature to humankind" through ECONET's unique group of vertically integrated natural products companies.


Ralph Bietz

Ralph Bietz, PhD, MBA, MS – CEO & President

"I look forward to applying my global executive experience at Univera. The company has amazing potential and the resources to be a significant player in the health and nutrition revolution. I am honored to be a part of the ECONET family."

Ralph is an award-winning executive whose 35 year career brings vast Global business and technical experience to Univera. His career includes senior level positions in Fortune 100 multinational corporations as well as private firms. He has been interviewed and lauded by The Wall Street Journal for creating one of the first on-site custom executive education programs in the U.S. with the internationally acclaimed Goizueta Business School at Emory University. His MBA thesis is used in 22 different countries, 9 different languages, & copyrighted by two Fortune 50 companies. Ralph's PhD is in Natural Products and Methods. His global executive experience includes managing businesses in Europe, Africa, the Middle East, Asia, the Caribbean, and North & South America with Novo Nordsk AS, Seagram's & Sons, The Coca-Cola Company, G.D. Searle-NutraSweet, PepsiCo-CBC, Crystal Cascade, BioRev LLC, and Hoechst AG.


Casey Harris

Casey Harris, JD – General Counsel and Vice President

As General Counsel for Univera, Casey is responsible for regulatory review and compliance, establishment of legal structures for new international markets and provides legal advisement on various corporate matters. Casey additionally serves as Secretary to the ECONET Board of Directors. He has extensive industry knowledge in the areas of intellectual property control and licensing, FDA and distributor compliance, trademark and patent law, as well as international product registration and labeling. Casey holds a JD from Lewis and Clark Law School and is a member of the Washington State Bar Association; Utah State Bar Association; United States Patent and Trademark Office and J. Reuben Clark Law Society.


Byung Sohn

Byung Sohn – COO & Vice President

Byung has been with Univera and ECONET for 15 years. As COO & Vice President for Univera, he brings 20 years of experience to managing the finance, accounting, and facility management departments. He has been instrumental in the forward progress of ECONET and Univera, including playing a key role in the procurement of our Seattle global headquarters. He also managed the renovation of the building and the relocation of all ECONET companies. He is a graduate of the University of Colorado, Denver with a MBA and a Master of Science in Finance after achieving a Master of Science in Economics in Korea.


Tatiana Galeas

Tatiana Galeas, MBA – Vice President of Sales and Marketing

Tatiana is a strong, driven Marketing and Sales professional with more than 21 years in the industry. She holds a Bachelor’s degree from California State University, Long Beach and an MBA with a focus on Global Marketing from the University of Phoenix. She’s passionate about helping others achieve their goals. She has proven results in marketing strategies, promotions, sales growth, leadership development, Hispanic markets, conferences, and duplicate systems within direct selling companies such as Avon, Tupperware, and Belcorp.


Terry Welsh

Terry Welsh – Director of Customer Care and Associate Relations

Before joining Univera Terry worked 13 years in this industry. Her experience includes corporate leadership roles in commissions, incentives, customer care, events, and marketing. She values her close connection with the Associates. As a leader for Customer Care she works to encourage a Customer Care Team that emphasizes achieving Associate and Corporate goals.

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